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Causes

Tough Enough to Wear Pink was created by entrepreneur and breast cancer survivor Terry Wheatley to bring the sport of professional rodeo and the western community together to rally against breast cancer. Since its inception in 2004, TETWP has empowered rodeos and western events in the U.S. and Canada to focus attention on the need for a cure. To date, the campaign has raised $5 million dollars for breast cancer charities, much of which stays right in the community. The grassroots movement has inspired other sports communities to mount their own TETWP campaigns, spreading a message of hope and support that reaches beyond the rodeo arena to competitors, families and fans across America. The Old Fort Days Rodeo organization is committed to this cause. On Friday, May 31st, one dollar of each ticket sold will go directly to the Donald W. Reynolds Cancer Support House here in Fort Smith. Please come out and support this great cause.




Honor. Respect. Bravery. We salute the core principles of America's soldiers because they so proudly reflect the ways of the West. Wrangler is proud to introduce the Wrangler® National Patriot™ program, created to provide funding and support for America's wounded and fallen soldiers and their families. The Old Fort Days Rodeo organization is proud to be a part of this great cause. Please help us honor our Nation's soldiers on Memorial Day, May 27th as we present Wrangler® National Patriot™ night at the Old Fort Days Rodeo.